Art Directors Club (@ADC_Germany) invited talented CG Artist Mark Gmehling to illustrate their German edition of festival went this days in Hamburg

“At the ADC Festival, excellent creativity is being celebrated, promoted and honored. The festival speakers, the ADC members, the creatives who submit their work combine the passion and the uncomprising believe in excellent communication. In the end it’s all about worship and adoration of the best ideas which has a truly religious dimension and makes the ADC Festival the church congress of the communications industry.
Out of this my basic idea derives. Let’s impersonate the seven dogmas of the ADC Manifesto in the form of gods that represent the demands of the manifesto. An idea has to meet the requirements of all seven gods to achieve excellence. The illustrated gods are the entitlements, we, as creatives, feel loyal to, they’re the gods we adore and dedicate our lifes to.”

@MarkGmehling

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