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Simple Steps to Increase Your Customer Journey Optimization

Воскресенье, 19 Ноября 2023 г. 14:56 + в цитатник

from: mybloggingidea.

If you are a company owner, optimizing the client journey is significant to demonstrate trustworthy and assist your clients to urge the foremost out of the services and products.

There are a assortment of ways to do this, and we’re going to examine each one of them.

What is Customer Journey?

The customer journeys are an approach to outline the full interactions of your clients with your product or service. It’s not just about the interactions between your clients and you. In reality, it is how they learn about your offerings and how they connected with your brand, or other brands.

Understanding the customer journey is more troublesome than you imagine. It is basic to map out the complete client experience beginning from their awareness phase all the way to their loyalty stage. This must be done with care all through the customer’s lifecycle.

Nowadays, the customer has multiple interactions with brands. This has modified the way we see client experience. We ought to take a comprehensive approach to the complete customer journey.

What is Customer Journey Optimization?

After we get it what the customer experience is basic to know how to improve it. Customer Journey Optimization, or CJO is a careful examination of every single step customers take to interact with your brand, and providing them the best experience at every stage of the journey.

Your CJO should be able to set customer-centric goals. They should be based on information that has an impact positive on your customer’s experience. Customer Journey Optimization should encompass the UX/UI design and messaging, web pages ads, content and everything else a user may encounter before making a decision.

It is crucial to remember the time span of attention for customers who are online because it has diminished because of the endless number of websites that are accessible to all online users. To get your customers’ interest it is essential to offer them the most smooth customer experience.

For a long time the journey of a customer on the internet was simpler when you clicked on an advertisement from your computer, came to a website where you could either change or to not. It was that simple.

However, the process has become extremely complex. Since then the number of devices, channels and touchpoints has exploded until it has made the customer’s journey longer. It is crucial to think about improving each of the customer interactions.

The modern customer journey differs from the conventional customer journey. Customers are more knowledgeable about the products they purchase, and they are aware of what they are looking for and what will be beneficial for them.

Here’s an example of a modern client journey-

Modern Customer Journey/mybloggingidea.com/wp-content/uploads/2023/10/modern-customer-journey-300x227.png.webp" target="_blank">https://mybloggingidea.com/wp-content/uploads/2023...tomer-journey-300x227.png.webp 300w, https://mybloggingidea.com/wp-content/uploads/2023...tomer-journey-150x113.png.webp 150w" width="585" />[Image: source]

This implies that the customers have done their research. They only need to trigger an appropriate trigger in order to be converted. They don’t need a convincing sale pitch or sales message to get them. All you have be doing is to align your online strategy with the customer’s needs. Let’s get into it more deeply:

How could We Enhance The Consumer Experience?

Segmentation prior to mapping

Divide your customers into appropriate groups to ease the process of your customers journey mapping.

A good segmentation strategy can help you manage the interactions of your customers to your company across channels. It also helps you to know who your clients are, who they are, what they want to know, the reason they’re in need and the best way to enhance your interactions with them.

This will help you develop buyer personas for each customer segments. Recognizing the buyer personsas of your customers will help you feel for them and respond to their concerns or desire.

Customer journey mapping

Here are 3 stages for your Customer Journey Mapping:

Create the user journey with the help of segmentation and analytics. This will enable you understand your brand from the customers’ view and will give you an understanding of the needs of your customers.

By mapping your customer’s journey Additionally, you will be in a position to:

  • Gain valuable insights into customer expectations. This will assist you with CJO
  • Make a chronological listing of the buyer’s journey
  • Deliver a smooth onboarding experience for your customer
  • Examine the customer experience that you offer versus what they would expect
  • Create personalized experiences for your customers
  • Resolve client issues viably

While mapping out the customer’s journey across all various touchpoints and channels might be complicated, it’s well worth it when you achieve the results you’ve hoped for.

Review your Customer Journey

Don’t stop re-examining and refining the map of your customers’ journey. Through constant review for gaps or obstacles within your process of customer improvement. Even if they aren’t too significant, you’ll eventually find out how they affect your customer experience, and one mishap during the process can result in losing customers.

Read Also: SurveyMonkey vs. Qualtrics: What’s the Difference?

The problem could be in any area, including the content, checkout, payment process, customer service, or even the design of your site. If there’s problems with any of these aspects, it is unlikely that the conversion rate to grow and, in the worst case scenario you could see them drop.

Reviewing your website will assist you in removing bugs, determine decide which stage of the journey is hindering your conversion rate, and also help increase the number of visitors to your site. This will instantly boost the rate of conversion.

Get customer feedback

Once you’ve mastered your customer experience, ask your customers feedback by telling their stories about interactions with your company. There are many ways to accomplish this. You can make use of online surveys such as chatbots or SMS, Facebook or even mail.

The process of getting positive reviews from customers isn’t as simple as you imagine. You must entice customers with prizes and discounts or an incentive contest. If you receive negative feedback, you can make it positive by offering them a discount in exchange for the bad feedback.

Do not leave with a “please leave feedback”; there is no time to sit down and provide you with a precise feedback. Help the customer, use 1-5 scores or star ratings. This will allow you to get round numbers that will allow you to improve customer satisfaction or journey optimization.

Focus on customer engagement

Engaging your customers on a regular basis will have a lasting impression on your customers’ experiences with your company. If you do not take advantage of your customer engagement strategy, it can result in a decline in sales or profit.

It is important to know that  86% of buyers will spend more when they have a positive service. And you can make this happen by focusing on enhancing your consumer relations.

These are suggestions you can follow to improve the level of customer engagement

  • Rewards your clients for feedback
  • Instantly reach out to your unhappy customers and work out the issues they have
  • Give out loyalty programs
  • Personalize your engagement strategies
  • Be active on Social Media

Try to leverage at minimum two or three of these at most, if not all of them. And in time, the results will be awe-inspiring with impressive sales and loyalty to your customers.

Measure customer experience using metrics

Here are a few of the metrics that you can utilize to gauge customer satisfaction using your company:

Net Promoter Score (NPS)

This measure will let you determine how many of your current customers would be willing to recommend your company to other people within their circle. This means that your clients are willing to evolve dedicated supporters for your business. This can boost your reputation and increase sales. To increase the quality of your NPS score, you’ll require improvement to your services or products.

Client Exertion Score (CES)

This measurement shows the amount of time your clients had to put in to complete the procedure. It also shows how easy your user’s experience went. It is imperative for clients to provide the most excellent effort they can, which is able boost the viability of your CES.

Conversion Rate

This measurement is essential. It indicates the relationship between the number of customers that you received and the amount of people who visit your website. This is near connected to the abandon cart rate. There are a variety of reasons you’re not receiving the result you were hoping for that range from a lengthy process, to a lack of clarity.

Customer Lifetime Value (CLV)

This measure measures the total amount the customer has invested in your brand. In order to improve this metric, you must concentrate on increasing the number of regular customers. Repeat customers will only be drawn to your business when the customer experience is excellent. Try increasing your sales to increase your CLV.

These are only a certain amount of the benchmarks you could utilize to evaluate the effectiveness of your customer experience. There are a lot others! Use them and make sure to keep improving!

Offer multiple customer support options

Customer support is essential to customer satisfaction. Make a list of reasons your customers might seek assistance and the method you will use to finding solutions prior to the problem. This will assist your customers quickly and efficiently and will make it much easier for you to do so as well.

Giving support through a phone call or email could be a great idea but using a variety of options to provide support can increase sales and reduce the sales funnel in the longer term. Nowadays, brands are beginning to use chatbots instead of live chats. This is more effective since chatbots are always to assist your customers.

If the support for your customers is smooth and reliable Your customer’s happiness and satisfaction will also be.

Invest in your employees

It is important to invest wisely in your employees to ensure the long-term growth of your company. It’s not exaggeration to say that your employees’ experience directly relates to the experience your customers have.

When you prioritize the employees, you make better profits and a faster percentage of expansion.

These are the four pillars that give employees a great satisfaction experience:

  • Create a lasting connection to your staff
  • Provide your employees with the meaning and reason for the work they do
  • Experienced growth can assist in maintaining your employees engaged
  • Give them a shout-out for the effort they put into it.

In the end, your employees experience affects the development of your brand, the customer experience, and ultimately your ROI! If you take a look at the top companies it is possible that their employee experiences are top-notch! Therefore, you must be a good role model with your workers and offer them a reason to remain focused to work.

Final Thought

In the end, optimizing your customer journey can lead to incredible opportunities to increase sales, profits as well as loyalty and other things. Be sure to be constant in your approach and are ready to assist your customers with anything they require! Let them see the potential in your company’s name and build them into your pillars to continue growing.

Frequently Asked Questions 

Which are the most important steps in the customer journey?
The normal client journey comprises of the following phases of mindfulness, thought and Decision, Purchase after purchase and promotion. Happy clients can ended up advocates by sharing their positive experiences, suggesting others to them, or even leaving reviews, which contribute to a brand’s image and drawing prospective buyers.

How can the customer journey optimization be made?
Optimizing the customer journey can be accomplished by a assortment of strategies:

Research on clients, Persona development, Touchpoint analysis, Personalization, seamless omnichannel experience, Persistent monitoring and improvements: Continuously monitor and analyze the customer’s journey, feedback and performance measurements. Utilize this information to decide issues, areas of enhancement, and ways to optimize your journey.

What can the customer journey optimization be assessed?
Optimizing the customer journey can be surveyed employing a assortment of indicators and measurements like:

Conversion rates, client satisfaction, retention of clients together with Net Promoter Score (NPS). Discover out the probability of your customers to recommend your brand or product to their companions and indicating their fulfilment.


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How to Arrange Two Photos Or Screenshots Side by Side in 2021?.

Среда, 05 Января 2022 г. 17:03 + в цитатник

A full-time blogger is often asked if I would like to display two photos or screenshots side by side. Unfortunately, either the blog tools I use don’t allow this or make it difficult.

What’s the solution? Quick Picture Tools – Combine Images is a simple Web tool that’s quick and easy. This is how you can combine two images into one.

It can also create a 4-image collage. This is a process that becomes apparent after you have started with two images. This tool is  attach several images into one.

Feature of Quick Picture Tools.

  • You can combine up to nine images such as (three images horizontally and three vertically).
  • You can add up to nine text. In the empty text fields, enter your texts.
  • This tool can create images with widths and heights of up to 8,000 pixels.
  • If the width/height is greater than 4,000 pixels, it will shrink to 4000 pixels.

You can shrink the image. You can also enlarge it to three times the original size. The server will not receive the loaded images. Your computer will generate the modified image.

Process for Attach Two Images  to One Side by Side 

Step 1 # Start Quick Picture Tools by opening your browser. There will be a blank window with several options below.

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Step 2 # You have to go to 1st of the four box, select one of top left and click on the Add button. Then select the folder that include the first image you wish to add, then click the button to open it.

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Zooming out may be necessary to see both images side-by-side.

Step 3 # Continue the process by selecting the Add button at this top right. You would now be in position see two images side-by-side. You’re good if they are roughly equal in size.

You can click the zoom selector to choose between 25 percent or 50 percent if either one of them is too large. This should let you at least view them side-by-side.

 

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Step 4 # Adjust the Height and Width fields to make your images approximately equal. You can leave the sizes of two screenshots alone, though. You can use the width/height or padding tools to properly space and size your images.

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Step 5 # Use the Padding tool to create extra white space between images. Click and hold the up button until you have the desired space. Or, you can manually enter a value.

Must Read: Read our detailed guide on GeneratePress. 

The Margin tool will also add a border to the outside edge of your images, while Rounded Corners will round out the edges of your images.

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Step 6 # Type text in one of the fields beneath the Add Image Tools. The preview will be displayed immediately. You can drag it and drop it wherever you like. You can also modify the size, font, color, and font.

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Step 7 # Select the output format you prefer (JPEG, PNG), and then click Generate Image. Select your Save As option and name the new image.

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This is the final result of using Quick Picture Tools – Combine Tools.

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This is not a complicated process, but it offers a fast and efficient way to combine images. This is all from my side, I hope you find it useful.

If you want to read more please click here. 


How to Check If Your WordPress Website is Down?.

Среда, 05 Января 2022 г. 16:43 + в цитатник

WordPress  sites don’t stay the same. Your WordPress website is always all the time  changing and evolving. You can modify your CSS files, add new features by installing new plugins and make other modifications. You could accidentally cause your WordPress website’s crash or cease to work if you get too carried away.

Although it’s unlikely to happen often, it is possible.

WordPress CMS give authority to nearly a quarter of all sites.. The developer community that creates plugins and themes for WordPress CMS is highly skilled and writes quality code. Normal circumstances should not lead to major website crashes.

There are no assurance. You could end up with a website that is not working if you use a poor theme or install an insecure plugin. It is possible not to be able to pinpoint the source of the problem immediately after it occurs.

This article will debate the majority of  usual factors if your WordPress website is not working. We’ll also discuss how to resolve this problem and you site get back.

Let us go.

Step 1: How to Confirm Your Website is Down

Although it may sound strange, this could be a sign that your WordPress website has not gone down.

A person who reports the problem may not be able load your website in a browser. It could be due to a problem elsewhere and not your website. Before you start any work verify that your website is down and not running.

Visit one of these websites to verify.

https://www.isitdownrightnow.com

Simply enter the URL of your website, and you will get a status report. This report can either confirm that your site is working or, if it isn’t, details any technical issues that might be causing the problem.

You can use the following tips to fix a downed WordPress site if you run a site status scan. Before fixing the problem, take the full backup of the website.

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Step 2: Check if your server is down for maintenance

The server hosting the website is down is a common reason for a website to go offline. Your hosting provider manages the hosting server. You can take the server offline by:

Maintenance: Your Service provider might be updating security and software on the servers or making adjustments. You will be inform in advanced of some potential outages caused by this update .
Repair: Server hardware that stores websites can be complicated and may need to be replaced. This could be the cause of your outage if your hosting server is subject to such an operation.
Security Risk: Your hosting provider may have temporarily taken their servers offline due to a cyber attack.

These are all common reasons your hosting provider might take down your server. Your hosting provider should be contacted if your website isn’t working. Your hosting provider can help you troubleshoot any problem, even if it isn’t related to repair or maintenance.

You can visit https://www.hosttracker.com/ to check if your hosting provider is down.

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Step 3: Make sure your domain wasn’t hacked

Your domain might be responsible if your hosting server isn’t down for maintenance. It could have been stolen.

Domain hijacking is when someone illegally takes over your domain name ownership to keep it offline or redirect it elsewhere.

There are several ways that your domain could be taken over:

  • Because you forgot to protect your password and username, someone gained access to your domain.
  • A security breach allowed hackers to gain your domain information from your domain provider.
  • Someone swooped in to take over your domain after your domain registration expired.

Logging into your domain account will allow you to verify that your domain is still in your control. It may also be linked to your hosting account. Please verify that your domain name is still in use and check that it hasn’t expired.

Contact your domain provider to get an update on the status of your domain registration if you notice any problems. They may require proof of ownership, such as past emails or other documents, to verify your domain account’s ownership.

If that fails, contact ICANN to regain domain access. Follow the instructions on their help pages.

 

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Step 4: Verify that you have not exceeded your hosting package limits

A common reason your website might have crashed is that you have exceeded the limits of your hosting package.

Your access to server resources is limited, depending on which hosting plan you select. You can see the following:

  • Hosting bandwidth: This refers to the data that your website can transmit to visitors at any given moment.  A website that has many users at once will use more bandwidth.

Even if you don’t exceed your bandwidth limit, your website may crash if too many people access it simultaneously.

  • Disk space: This is another limitation in your hosting plan. Your hosting plan will set a maximum website file size, including how many HTML, CSS, and video files you can have. Your website can grow to the point where it needs more disk space. Your hosting provider might close down some parts of your website if that happens.

If you reach the limit on your hosting package, your service provider might send you an email. Your only option to get your website back online is to upgrade your hosting plan, increasing your bandwidth and disk space. Your hosting provider can do this.

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Step 5: Decide on a website theme and plugins

Any WordPress theme and plugins you have installed are the extremely essentials  parts of your WordPress site.

The theme determines your website’s appearance. Plugins provide additional functionality and management behind the behind-the-scenes.

It’s crucial to keep in mind  that WordPress is an always -evolving content management system. There are many reasons why themes and plugins you use to build a WordPress website might not work with the core CMS.

  • Developer support may be lost for themes and plugins: In order to make WordPress work properly, developers must update the theme or plugin regularly or provide security fixes. You should discontinue using the plugin or theme if there are no updates.
  • A malicious third party created the theme or plugin: There are many places where you can buy themes and plugins from. You could expose your website to security threats if you purchase one from an unofficial source.
  • Your plugin or theme has not been updated: Check that your theme is up-to-date and check for updates to your plugins. This can be done by visiting your WordPress website dashboard and reviewing the list of plugins installed.

Your website could be hacked if your WordPress plugins or themes are not supported, were downloaded from an untrustworthy source, or need to be updated. This can lead to your website being taken offline.

 

You can then reinstall WordPress with core files, add a theme or plugin that is compatible with the latest version of WordPress, and verify that they are from trusted developers.

If you want to read more please click here. 

 

 

 


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Best WordPress Slider Plugins – Performance + Quality (Comparison).

Среда, 05 Января 2022 г. 16:36 + в цитатник

Do you required to include a slider to your WordPress site? There are many WordPress slider plugins that you can choose from. Not all slider plugins are the same. Too many scripts could drop off your site.

This guide will focus on the best WordPress slider plugins for speed, ease-of-use, and overall features. We are looking for the finest WordPress slider plugin, both in terms of quality and performance.

The issue with Sliders in WordPress

WordPress sliders can be slow. A slider that is poorly coded can dramatically increase page load times.

Your server might respond slower if you don’t have reliable WordPress hosting.The ease of using WordPress slider plugins is another problem.

Many of them are cumbersome and require a lot of learning for beginners. Make sure your WordPress slider is compatible with mobile devices. Many of them aren’t.

How can you look through all these slider plugins? You don’t need to. We did all the research, and here are the results.

The competitor for the finest Slider plugin in WordPress

We chose to highlight the most popular and recommended WordPress slider plugins for this article. These slider plugins were highly recommended and used by many.

  • Master Slider
  • Slide Anything
  • Smart Slider 3
  • MetaSlider
  • Soliloquy

We tested each product and compared their performance. We are looking for compatibility, features, ease-of-use, speed, and other criteria.

Let’s go!

Speed – Which WordPress Slide Plugin is the fastest?

Sliders can slow down your website, which is the #1 problem. Speed and performance not only impact user experience but also have an important impact on SEO.

Slider speed is the most important factor in our comparison. We will first compare the features of the slider plugins to determine which one is the fastest.

We installed  every slider plugin in a demo website. The same images were utilized  to make the slider. The slider was embedded on a blank WordPress page. We didn’t change any settings.

The test was then run using the Pingdom speed tester tool. Here are the results from our testing for each slider plugin.

table

You can see that Soliloquy was our fastest-loading WordPress slider. Meta Slider was closely followed.

Soliloquy is the best WordPress slide for you if you are looking for a fast, high-performance WordPress site.

It is tempting to believe that all other sliders work well. We think Soliloquy is faster than all other sliders.

You will notice that Soliloquy increased the page load size but not the speed.

This is possible using a simple trick. The main slide and all other slides are loaded at the same. You can upload high-quality slider pictures with minimal performance

Easy of Utilize – Which Slider provide a Greater Customer Experience in WordPress?

Making sliders is not as easy as it seems..  All the top WordPress plugins use too many technical terms in their user interface. Our slider plugin should be easy to use and simple to learn.

Let’s look at the top competitors in this area.

Master Slider

master slider

Master Slider  another slider plugin, has a different user interface than the rest of the WordPress screens. Although it is simple to use, many options can be difficult to find.

It automatically imports demo slides and starts by selecting a template. These slides can be deleted and replaced with your own.

It comes with beautiful templates and can be easily embedded into WordPress post,  pages,and sidebars using the shortcodes, Gutenberg block and template tag.

Master Slider is best if your WordPress theme automatically loads jQuery upon page load. You can change the plugin settings to force your theme to load assets upon page load if it doesn’t.

Slide Anything

slide anaything

Slide Anything allows you to add any content to a slide. Slide Anything allows you to add text, HTML and images as well as videos. Although it isn’t as intuitive or easy to use as other WordPress sliders, many allow you to add additional types of content.

All slide content will need to be placed inside an HTML editor. It could be a small tough to sustain your slides as you wish.

Smart Slider3

smart slider

Smart Slider3 has a new user interface that feels different from the rest of WordPress’s admin screens. It’s simple to utilize, and even newbie would find it simple.

However, it has a lot more options than most people realize, which can make it difficult for new users to use. Overall, the user experience is good. You can add a slider to pages and posts using the template tag, short code, default block and template tag.

MetaSlider

meta slider

MetaSlider, another WordPress slider, is easy to use. It is easy to create a new slider, and it will automatically take care of all technical settings.

You can choose from different slider scripts, themes and styles, as well as add captions or SEO titles. You can skip all these options for beginners and simply insert a slider anywhere on your site with shortcode, Gutenberg block or widget.

If you want to read more please click here


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Best eCommerce Warehouse Management Systems in 2021.

Среда, 05 Января 2022 г. 16:23 + в цитатник

Electronic commerce, also known as eCommerce, refers to purchasing and selling goods and services on digital plateform .

eCommerce is the online sale of physical goods. The transaction takes place online. Warehousing is a crucial part of an eCommerce merchant’s supply chain.

eCommerce warehouse management systems is the storage of physical goods before selling online. This includes the safe and accurate tracking of when the goods arrived, their stock status, and the quantity available at any given time.

It automates the process and creates documents that can easily be audited. An efficient warehouse management system will help your eCommerce business avoid many problems.

Before you start the process of selecting the best eCommerce warehouse management system, it is important first to understand your warehouse requirements and then consider the benefits of an integrated WMS. Below are the essential features to look out for in a WMS:

  • Integration with advanced barcoding technology
  • Full back-office integration, including order entry, stock control, and purchase orders
  • To accommodate future business growth
  • Real-time inventory updates
  • Ready for e-commerce. This includes web store integration and support for B2B EDI.
  • Compliance labeling.
  • Advanced features for reporting capability.
  • Automated inventory receipts and put-away.

 

The eCommerce Warehouse management system must be implemented at all levels, as follows:

eCommerce for small businesses:

A small-scale business has a few employees and limited funds. A warehouse management system can help small-scale eCommerce increase its profit margin. It improves warehouse performance.

Warehouses that are efficient and cost-effective to operate will save you time and allow you to focus on expanding your eCommerce business.

Read Also: Read our detailed guide on create custom single post in WordPress. 

Some of the following eCommerce warehouse management systems are suitable for small businesses:

Software for Fishbowl Inventory

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It is software that combines warehouse and manufacturing management. Key features include inventory control, material requirements management, work order management, orders, bills, and planning.

Read Also: Read our detailed guide on create custom homepage in WordPress. 

In addition, automated batch and serial tracking are key features of the software. Fishbowl integrates with various CRM systems , such as Shopify, QuickBooks, and Merchant Services.

Odoo

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Odoo is an integrated, customizable WMS that can be customized to include sales, CRM, project management, and accounting.

Odoo allows users to streamline manual processes and allow teams to work together from one platform. Odoo has a range of apps and modules that could be used to meet a wide variety of business requirements.

If you want to read more please click here.


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Cloudflare Web Application Firewall.

Среда, 05 Января 2022 г. 16:13 + в цитатник

cloudflare

 

Cloudflare is often the first company to come to mind when people think of a CDN (content delivery system). They also provide essential services that many people do not realize.

cloudflare waf

Cloudflare uses an extensive network of distributed domain servers to provide CDN, reverse proxy services between your browser and your server, and many other purposes. However, I am not here to provide details about all of the Cloudflare services.

Cloudflare’s Firewall protection is what I am here to inform you. Also known as the Cloudflare Web Application Firewall, (WAF). Cloudflare Web Application Firewall can filter specific web applications’ content.

Traditional firewalls are merely a safety barrier between servers. A WAF inspects HTTP traffic to identify security flaws and prevents attacks like SQL injection and cross-site scripting. .

Check out this list of features

DDoS protection

DDoS attacks are when multiple sources attempt to flood your server with multiple files.  DDoS attacks can cause your server to be denied of service or slow down. 

Cloudflare protects you website from DDoS attacks. Cloudflare handles the load spikes and takes over your server. Cloudflare WAF monitors and blocks traffic to web applications.

Monitors, Blocks and Traffic filters

Cloudflare WAF monitors and blocks traffic to web applications.. It analyzes bidirectional web-based traffic (HTTP), detecting and blocking any malicious.

Cloudflare blocks malicious traffic by using its OWASP ModSecurity parameters. OWASP is the industry standard.

Protect User Data in-Browser

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Protect your website visitors against script-based attacks, data theft, and other malicious code. Cloudflare Page Shield allows you to monitor Javascript dependencies in your applications for suspicious activity. It also protects your visitors against Magecart-style attacks.

Page Shield detects possible attack vectors via third-party scripts and protects user information from being sold or used for identity theft.

Page Shield uses Script Monitor to track your JavaScript dependencies. App owners can check if they are expected changes by triggering alerts for new JavaScript dependencies.

To prevent data leakage, protect your APIs

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Cloudflare API Shield provides protection for your APIs with strong client certificates-based identities and strict schema-based validation

Protect sensitive data from being exposed by excluding all traffic permanently. Cloudflare handles the certificates for you and allows you to embed client certificates in mobile apps and IoT devices. One-click allows you to revoke client-side certificates.

Protect your origin from malicious payloads or invalid requests to stop data leakage.  Upload an OpenAPI schema to create a positive security model that will be used by the Firewall. Every request will be compared against your API definition. Requests that are not in compliance will be blocked.

Stop malicious IPs abusing your APIs. Cloudflare’s vast threat intelligence scale can be leveraged with a managed IP List that includes IP addresses of open SOCKS or HTTP Proxies.

Rate limiting is a way to stop malicious actors from abusing your application and origin.

Click, Deploy and Protect

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Cloudflare’s WAF provides protection against malicious attacks, including SQLi and XSS. Simply turn on the OWASP core ruleet. Cloudflare’s Managed Ruleset can be toggled to protect against zero-day and new vulnerabilities quickly.

Cloudflare’s Managed Rulesets keep you protected against new attack vectors quickly as the vulnerability landscape is constantly changing.

You can also create your own Firewall Rules using attributes such as user-agent and path, country, query strings, IP address, or other parameters. Simulator mode allows you to quickly test and deploy your new rules before you actually deploy them live.

All your apps are protected with one integrated solution.

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Cloudflare’s WAF integrates seamlessly with our security products, including DDoS and Bot Management.

The modern approach offers a single security solution that protects all your apps regardless of their location: private cloud, on-prem, and public clouds.

Cloudflare’s WAF integrates with third-party systems and tools. By integrating the API to third-party SIEMs, internal alarm systems, vulnerability scanners, and other alerting systems, you can programmatically create rules to block potential threats in real-time.

A Word Wide network of  learning is built

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Legacy web application firewalls can’t draw on collective intelligence from multiple properties. Instead, customers must create rulesets, which can be time-consuming, resource-intensive, and complex.

Cloudflare has a network that spans 200 cities worldwide and handles 25 million HTTP requests per hour on average. This scale allows for unique intelligence, which enables high accuracy with low false positives. 

Cloudflare’s Managed Rulesets provide enhanced protection through continuous analysis of signature-based and IP reputation.

Cloudflare engineers continuously improve Managed Rulesets to deliver new features that protect your Internet properties.

If you want to read more please click here. 


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Grasshopper vs Google Voice: Which is best for your business?

Среда, 05 Января 2022 г. 15:56 + в цитатник

grasshopper vs google voiceThe boom in the phone system industry is a sign of how companies continue to invest in phone communication with their customers.

 

The number of VoIP subscribers to corporate voice reached 204.8 billion subscribers worldwide in 2020. In this guide we will discuss on Grasshopper Vs. Google Voice. 

It’s not like we didn’t expect it, but 62% of customers prefer calling, and 77% think that calling is the best way to get a quick response.

You have many options present in the market. You required to choose the right apps for you business.

 

We’ll be looking at two different software to help you make informed decisions. Let’s get started!

What is a Grasshopper?

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With the softphone, you can make unlimited private branch exchange (PBX) calls within the USA and Canada.

Grasshopper’s smartphone, tablet, and desktop apps make it possible to connect with customers anywhere.

What is Google Voice?

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Google Voicea cloud-based telephone service, allows you to make and take phone calls and send and receive SMS messages.

The software can be used to forward calls to other numbers, which allows you to manage all your business communications via your office phone. If your business relies heavily on G Suite apps like Google Docs, Google Mail, and Google Meet, Google Voice can be a great fit.

Grasshopper vs Google Voice

Both software can be used similarly, but there are some differences. These are the factors we considered when comparing the two.

  • Easy of  Usage: It should be simple to use and not take too long to set up.
  • A wide range of features: It has all the features that will improve your call experience
  • Integration options: If the product offers integration options for automating workflows
  • Support and customer service: It should provide efficient customer support through its help documents, support channels, and knowledge centers.

Easy of Usage

Software should be easy to use and simple to set up. This will ensure that the software doesn’t take too much time.

Imagine spending hours trying get the software to work. It is a real pain!

Both software is not complex, but grasshopper is the easiest to use. The dashboard clearly shows all features and functions. They are easily accessed from one glance.

It has intuitive features that even non-tech-savvy users would find easy to use.

Winner : Grasshopper

A wide range of features

Business phone systems should offer a range of call management capabilities to facilitate customer contact.

Grasshopper is back on top, thanks to their call management capabilities. Call forwarding, automated attendant, and call screening are just a few of the many features that grasshopper offers. These are the essential things to take into consideration when selecting a VoIP provider.

Google Voice features like SMS texting or video conferencing are limited and basic. Google Voice may not have enough features for growing businesses that depend heavily on phone calls.

Winner :Grasshopper

Integration options

Integrating with tools allows you to automate sales processes, reduce rep workloads, and increase productivity. Integration with software like customer relationship management software, email marketing software and calendars can help you save a lot of time on manual work.

This will allow you to be more productive and decrease the sales cycle.

Both software offer integration options. However, Google Voice integrates more features. This integration is only available for Google Workspace tools, but it can still be beneficial for businesses that rely on them heavily.

However, grasshopper does not offer a basic integration with Skype’s VoIP system to make calls. This comes at an additional charge. The software doesn’t allow for direct integration with tools such as Slack and Salesforce.

Winner: Google Voice

Support and customer service

Customer service and support can make or break a business. It is important to provide reliable and effective support throughout the customer’s journey with your business.

Grasshopper is the clear winner despite both offer 24/7 support via phone and online. Many users of Google Voice have complained that it was difficult for them to reach the customer service team.

 

Winner: Grasshopper

If you want to read more please click here. 


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Best WordPress Weather Widget in 2021.

Среда, 05 Января 2022 г. 15:35 + в цитатник

WordPress is the extremely flexible and functional content management systems. Many brands rely on WordPress to provide important information for their communities, such as traffic news, local events, and weather.

The latter can prove to be the extremely tough. Traffic news and local events are easily updated whenever needed.

Weather can change so often that it could prove to be a full-time job for site owners to keep this information up-to-date. Therefore, it is important to use one of the few WordPress Weather plugins online to manage this important content.

What Can A WordPress Weather Widget Plugin Do?

Any of the available weather plugins has one main advantage: you can save time and pay a low price. It doesn’t take long to update the weather information online. Apps that provide weather information can help make your site much suitable to users. If you’re a local brand, it can also be a great way to get people to visit your website regularly.

What are the top WordPress weather plugins?

This is our list of the best free and premium plugins on the market in 2021.

WP FORECAST

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If it displays outdated or incorrect weather information, a weather app is ineffective. Your site users need to be able to look at it and feel confident in its content. Accuweather and WeatherBug are great sources of information.

WP Forecast is a weather plugin in WordPress. It can gather information from these sources and display it on your website for free. This plugin is packaged with exceptional attributes, such as localization customization and availability. You can also find the plugin in more than 12 languages. It is easy to use.

The user experience is excellent. Since the last page refresh, the time is correctly displayed. You can also view the forecasted weather for seven days or up to nine nights.

The plugins forum offers some support, despite being completely free.

Highlights

  • To personalize their experience, users can choose their location.
  • This plugin is free and provides up-to-date information about the local weather.
  • This plugin is easy to utilize, even for those who does not have technical knowledge.
  • It is compatible with popular plugins like BuddyPress, WooCommerce and many others.

Weather Underground – Weather WordPress Widget

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This free WordPress weather plugin is made by the Weather Underground team. It uses the official API to gather and display the required information. The widget can be placed in any area of the sidebar or footer. The software retrieves weather information based on the location of the visitor once it is live.

Highlights

  • A free app that adds weather features to your website.
    Responsive design so that it displays on all devices perfectly.
  • This site was make by the common group that owns it.
  • Limited functionality in comparison to other plugins.
  • This plugin has not been updated in a while.

Simple Weather Plugin

 

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CodeCanyon’s premium product is among of the finest weather plugins in WordPress. You can customize it with many options, which will allow you to create a unique website design without having to learn coding.

OpenWeatherMap integration is supported, and the plugin can display forecasts for the next seven days. People can access their weather forecasts in three different ways. They can search by IP address, GPS or even using a search option. This plugin can be customized with your API form.

Highlights

  • You can be more original with the custom date and temperature formats.
  • You can use a shortcode for it to be set every where on your website.
  • It is present in different languages across the world.
  • You may get dedicated support when you require it.

Astero WordPress Weather Plugin

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It includes all the features you’d expect from a weather plugin. It is simple and clean and may be exhibit in a different of styles and sizes. There are also great customization options like the assistance for above 600 Google custom  fonts. It is completely display well and responsive on all devices.

The Astero WordPress Weather plugin allows you to use video as your background or keep a static image.

There are two excellent and very accurate options for weather sources. Users can also use the built-in zip code search function for the weather reports that they are looking for.

Highlights

  • You can choose between full-screen and simple modes.
  • You can use unlimited colors.
  • You can use video or image backgrounds to create interesting designs.
  • Simple and clean plugin to meet your website’s needs.

Weather for Visual Composer

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This plugin is designed to seamlessly integrate with WPBakery if you use it for design purposes. This plugin features a modern design that can be easily create the perfect design. It will not only provide basic weather information to your website, but it will also look elegant.

This plugin supports 17 languages. You can also change the temperature in Celsius or Fahrenheit which you want to  exhibited as your preference. Your users can quickly access the local weather and have it displayed. It is easy to add the element to your website. You don’t need any code.

For those who don’t use WPBakery, there is a standalone version.

Highlights

  • Supports 17 languages
  • Compatible with many top-end plugins
  • You can change the way that temperature is displayed.
  • Rapid fetching of the most recent weather information for your customers
  • There are many support options, both free and paid.

Always Sunny Plugin

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The Always Sunny plugin is a great option if you need detailed weather reports for WordPress. The Always Sunny Plugin provides a variety of data and many implementation options to your website so that your visitors have the most current and detailed information.

You have two options to add plugin details to your website. You can insert the widget into any footer or sidebar. The embedded shortcode can be added to any area of the website’s design.

You can display more than just weather information like temperatures and weather patterns. It is a great plugin that businesses such as outdoor leisure centers and tourist centers can use.

Highlights

  • Responsive websites can be integrated into your website in many ways.
  • Businesses that require more than temperature and general weather patterns are well served.
  • You can add style to your website with great-looking designs.
  • It is quickest to install and utilize.

aWeather Forecast

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The aWeather forecast plugin can add a touch of style to your website’s weather display. There are a variety of animated headers and icons that will add some life to your website’s weather forecasting. you can customized the screen to match your branding.

Another WordPress plugin offers a many knowledge. It can display details such as wind speed, wind direction and pressure.

Temperatures can also be displayed as Fahrenheit, Celsius, or Kelvin. There are over 700 Google fonts available.

Highlights

  • Animations to bring life to your weather forecasting.
  • Many customization options are available to match your existing website’s branding.
  • Great coding won’t slow down websites.
  • Accurate and detailed weather reports with lots of information.

Location Weather

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This plugin is a great WordPress weather widget plugin and has the best coding. This plugin will make your website more appealing than it is now, and it will display well on all devices and screen sizes.

It’s lightweight and minimalist, so your website will not be hampered. Premium features include auto-location for weather reports and the ability to hide current wind speed.

Highlights

  • Amazing weather plugin for your site in WordPress.
  • It will seamlessly fit into your existing design.
  • You can customize your location to detect it for weather reports automatically.
  • Website speed won’t be affected by lightweight.

If you want to read more please click here 


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Dreamweaver vs WordPress: Which Is Best in 2021?

Среда, 05 Января 2022 г. 15:26 + в цитатник

dreamweaver vswordpress

It can be challenging to choose which website builder you should use, I’m sure. Although Dreamweaver and WordPress is capable of creating professional-looking web pages. From beginning to end, is a complete process. In this guide we will discuss Dreamweaver vs WordPress. 

WordPress offers more help and is easier to use. WordPress is much easier to use for beginners while still allowing for a lot more flexibility for experienced site builders.

Dreamweaver requires more experience in coding to create websites. It’s also software that you have to download and pay to use.

Bloggers might find Dreamweaver easier than the Adobe Suite. This didn’t really help. WordPress’s simple setup and additional customization options won my heart!

Templates

WordPress offers thousands of themes. Dreamweaver needs more imaginationWordPress offers a wide range of themes, both paid and free. WordPress and third-party developers offer this wide range.

Must Read: Read our detailed guide on Hostinger hosting and HostGator hosting  

WordPress themes allow for easy customization. While it is not as simple as a drag and drop website builder, it is easy to see which elements are being modified and how to do it.

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If you don’t like too many Dreamweaver website templates, there aren’t many to choose from.

Dreamweaver comes with 16 templates as a starting point.  While the templates are a great place to start, it is not easy to modify them. To create websites with Dreamweaver, you must have a solid coding background as well as a good grasp of web design.

You can download Dreamweaver templates from websites. However, they are not necessarily supported or endorsed by Adobe. You may not be able to contact you if you have any problems with your template.

Simple to Use or Features

WordPress acquire for serviceability- from a novice to an complex user. Dreamweaver allows you to see your code as it changes in real-time. This is not a drag-and-drop system.

Users must have some coding experience. Adobe offers tutorials and how to use them, but it still requires a steep learning curve. Adobe is not intuitive, even if you are familiar with it.

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Dreamweaver does not have any built-in SEO integrations and other features such as a comments section or eCommerce capabilities.

All websites  would need to be made from scratch . WordPress was easier and simpler to utilize than WordPress. I think many people will love. The interface is simple to understand and clearly labels.

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It’s important to remember that WordPress is not a drag-and-drop site creator. Although it’s simpler than Dreamweaver, WordPress has a steep learning curve. WordPress can be customized just like Dreamweaver if you are familiar with HTML and CSS.

Apps & Add-ons

Both extensions and plugins are available, but WordPress offers more.

Dreamweaver offers two types of add-ons: App Integrations, which are primarily focused on Adobe software, and Extensions. WordPress’s plugin library is vastly more extensive than Dreamwear.

Dreamweaver offers a smaller selection. These add-ons can be more challenging to use than WordPress’s plugins and are not intuitive for novice website designers.

WordPress offers a vast plugin library that includes almost all the tools you need to integrate WordPress with your site. These include SEO tools, ecommerce tools and restaurant menu tools.

Adobe doesn’t have the same number of plugins that WordPress has. There is a variety of plugins for all types of sites. These plugins are almost all third-party plugins. This is why WordPress offers such a wide range.

Pricing and plans

Dreamweaver’s expensive subscription worth it? Dreamweaver offers a one-week free trial. You will be charged a monthly subscription fee to use Dreamweaver after the trial ends.

You can either add the Adobe subscription to your current plan, or you can pay for an entire year. Although it is more affordable in the long term, it will still be expensive.

WordPress offers four plans, plus a free plan. The free plan gives you 3GB of storage and a branded URL. However, you cannot use plugins or create custom WordPress themes. Each plan tier has more flexibility, but the price will go up.

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Even if you are familiar with Adobe Suite, Dreamweaver can be more expensive than WordPress.

The full-year subscription to Dreamweaver costs the same price as WordPress’s second most expensive plan but offers no functional benefits such as SEO tools or plugins.

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Support

WordPress has an extensive network of community and employee support. Adobe offers user-friendly and straightforward to find chat support via its website.

It uses AI to determine what issue you have before connecting you to a customer support agent (if needed).

They do offer a 24-hour phone number for urgent assistance. However, I have found that Adobe customer service is very responsive, even when the answers are not the most helpful.

WordPress, like Adobe, has an AI chat that can be used to answer basic questions before you reach a customer support rep.

WordPress website support by taking every possible step to answer your questions in the help chat or FAQ. When you click “Contact Us,” it is a submission to our community boards and not our customer support chat.

Here are the Top Reasons WordPress Wins

When building a new website, which one should I choose? Although it’s difficult to compare them because they aren’t exactly the same, There is still an argument to consider them: You want to create a website.

In the time it took to learn to code Dreamweaver’s specific pages or features, you could have set up a WordPress website that is fully functional and self-hosted.

It is also worth noting WordPress is on our top-ranked web builders list – and for good reasons.

Dreamweaver may be a better option if you are passionate about web design (from scratch).

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How To Optimize Video For Web Pages or Sites in 2021?

Среда, 05 Января 2022 г. 15:09 + в цитатник

Sometimes adding videos to your website is a double-edged sword. High-resolution videos are a favorite of web users, but your website may not be optimized for them.

 

This can lead to performance issues. This video optimization guide will show you how to optimize multimedia content. Conversions are increasing instead of driving users away,

Why Video optimization is important.

Multimedia content can be a amazing way to keep visitors engaged. This is why developers are adding more videos to their sites.

Between 2011 and 2017, the average web page was 1MB to 3 MB larger due to an increase in video content.The average web-video file size has increased from 204 KB 729KB in the past two years.

Video optimization is a great way to improve the performance of websites with a lot video content.

What video formats work best on the internet?

MP4 and WebM are the most popular formats on platforms such as YouTube and Vimeo due to their ability compress high-quality videos into small files.  MP4 videos are supported by all browsers, but Google Chrome and Firefox are mainly support WebM.

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WebM files are lighter than MP4 files. However, MP4 videos appear slightly better on mobile devices.

Video optimization for websites: Introduction

It takes two steps to deliver high-quality video content to users. It is important to:

  • Optimize the video file to have a minimal impact on page speed
  • Optimize your web page for proper embedding and display of video content

Optimization Video file for web pages

These are the best tips to follow before you add videos to your site.

Data compression tools

To compress the size of video files you may utilize Blazemp and HandBrake without affecting image quality Compressing all your media files can speed up the loading of videos.

Do not compromise video quality when compressing videos. Videos that are high quality would build your site appear more professional. However, videos that look like animated GIFs can cause users to leave a negative impression.

Convert to HTML5-supported formats

HTML5 has the advantage that developers can deliver video content directly to their website without the need for a plugin. An online video converter can convert your video files into HTML5 formats like MP4 or WebM.

Remove audio from muted video

To reduce the file size, you can remove audio data from a hero video that has the audio muted. It might be possible to remove the audio from the exported file if you created the video. To remove the audio, you can use FFmpeg or a simple video editor.

Stream directly from your server

Video files could not be viewed until they were fully downloaded to the device. Today streaming technology allows videos in small chunks to be downloaded and then loaded in the browser. Medium offers a useful article on optimizing video streaming for your website with HTML5 tags.

Use a content delivery system

CDN is a network that stores cached copies of static assets on your site. CDNs improve redundancy and speed up content delivery because the content is served by the closest edge server.

This is crucial for large files like videos. This way visitors does not required need to wait for their videos to download and then buffer. CDN can significantly enhance the performance of your site

Optimization of web pages for video content

It is important to choose the right format for video and optimize how it gets delivered. However, to ensure smooth user experiences, your website must be optimized to support high-quality videos. Here are some tips.

Define the video size

Make sure you define the width and height for videos in your HTML or CSS so the browser can allocate the bandwidth without extra work.

Do not load videos until the page loads completely

To ensure a smoother user experience, if you have a video that automatically plays when a user visits a page, delay it loading until the page loads completely.

Prioritize mobile users

Websites that aren’t optimized for mobile face a major disadvantages because people are searching the site every day via smartphones and tablets. 

To make your website adaptable for different screen sizes and resolutions, follow the principles of responsive web designing.To properly display video, your website must be able detect the orientation of the device.

Even if your front end development skills are excellent, designing pages that work well on every screen size can be difficult. 

Although you could create a mobile-friendly version of your website, this would increase your maintenance tasks. Mobile users can be accommodated in many different ways.

Let’s take, for example, a video that you have on your homepage, but doesn’t look great on mobile devices. This code can be added to your CSS to prevent your video downloading on small screens.

@media screen and (max-width: 650px) {
    #hero-video {
        display: none;
    }
}

Video optimization for SEO

YouTube and other platforms are great for getting exposure. However, if you want your rank website on Google, you will need to host your video content on your domain. Search engines prefer YouTube videos that include a link to the website in their description. 

It is possible for someone to search for your company name in Google and land on YouTube instead of your website. This is something you should avoid.

  • To make it easier for your videos to be indexed, create metadata
  • Videos should be descriptive and not generic. Be concise with your titles, but include keywords in your description.
  • While picking the right keywords can take some time, any information will increase your chances of being found in search results.
  • Make sure to pick the right thumbnail.
  • These steps should be completed after data compression to ensure that your metadata isn’t lost.

Self-hosting video content takes more resources than embedding it elsewhere.

If you don’t have the space or are unable to host large video files on your origin server, upload them to an additional storage cluster such as KeyCDN push zones or Amazon’s S3 bucket.

If you want to read more please click here. 


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How to change your Google Chrome theme or create Own Customized Theme for Personal Experience?.

Среда, 05 Января 2022 г. 15:02 + в цитатник

how to change your google chrome theme

 

To make Google Chrome more personal and enjoyable, you can change the Google theme.

The Chrome Web Store allows you to choose from thousands of themes. And, despite the name “store”, most themes are completely free.

You can also make your own customized Google theme with a third-party app and an image from your computer. Your Google Chrome theme would be connected to your account, not your desktop.

Therefore, your theme will appear whenever you sign in to your account from any device.

A theme for your Google account is not necessary. These will not affect how you use your browser, or how you interact Google Docs,Gmail, or any other services Google provides.

This logic means that there is no need for the Louvre, jazz music or “The Godfather Part I” or “Part II”.  There are many things you can do to make your life more enjoyable, but they don’t have any utilitarian purpose.

While a Google theme won’t make your browser more responsive or answer your work emails, a nice bit of scenery can make your day a little more enjoyable.

How to change the Google Chrome theme

1 # Log in to your Google account using the Google Chrome browser.

2 # Select the more settings at the upper right nook. Next, click Appearance then Themes. You can also visit the Chrome web store.

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3 # Click on the theme you like and navigate by the accessible themes. 

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You can download hundreds of themes from the Google Chrome Web Store

4 #Select blue button that reads  Add to Google Chrome. After you have opened the page with the theme you wish, click “Add To Chrome.” That’s all.

The theme is now added. You can either change your existing theme or add a new one.

To get the theme to appear, you may need to close all Chrome browser windows and reopen Chrome.

How to Create a Google Chrome Custom Theme

1 #Open Google Chrome to log in at your Google Account.

2 #Navigate to ThemeBeta.

3 # You will find a numbering list on the menu that lists the steps required to create a new theme. Give the theme a name.

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Before you start working on your theme, name it.

Must Read: Read our detailed guide on GeneratePress Theme.

4 # Select a photo from your computer and click “Upload an image”. The preview pane should show the image.

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5 # To configure the image, use the controls in the preview pane. Zoom in and out to make the picture larger or smaller, repeat the image, and many other options.

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6 #Click “Generate colors” in the numbered list. This will allow you to edit the menus and toolbars of the theme to match the files that have been uploaded.

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7 # These menus allow you to modify every aspect of your theme, right down to the color text in your tabs. You can change the color of an item by clicking on it and it will be highlighted in bright red.

If you want to read more please click here.


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