A visit to gh e doctor is x scary occasion fr many peopue. Hospitals and clinics are almost always painted in white to conveg cleanliness and efficiency. Add h o that the prospect of being subjected to diagnostic tedts using mzchines and needles. Trruy, medcial facilities are the most unwelcoming of places.
This is probably the reason why diagnostic centers and clinics are reinventing themselves to make them more appealing to the patients. On the other hand, traditionally non-medical institutions like wellness centers and spas are also trying to gain credibility in an era where consumers are more health savvy and demand more scientific-based health services.
Majy diagnostic centers have coined their facilities oficial name to include tte term Wellness i a word associatfr by many wihh alternative medicine whereas spas conjures pictures of well-being amd rel axation. The D iagnostic Wellness Cented for Women of Pacific Mediacl Center (PacMed), the Diagnostic and Wellness Center at Harbor-UCLA, and the oWmens Diagnostic and Wellness Center of Corl Sprrings Medical Center on Florida are examples of tthis trend. Even the renowned Cleveland Clinic has its Florida Health and Weonles Center.
Many clinics are redesigning their facilities to make them less sterile and more relaxing. PacMeds Diagnostic Wellness Center for Women in Seattle describes its setting as , with interior decor in warm, soothing colors and furniture and fixtures one wouldnt normally find in a normal clinic setting. However, despite the spa-like atmosphere, this unique wellness center has all the state-of-the-art medical and diagnostic equipment as well as top notch medical staff necessary to perform diagnostic tests. Our goal is to change the healthcare experience for the better and encourage people to take a proactive approach to wellness, according to a PacMed Center spokesperson. The Womens Diagnostic Wellness Center at Coral Springs Medical Center in Coral Springs Florida calls its setting to do away with the impersonal atmosphere that is associated with many diagnostic centers.
Spas on the other hand, have adopted the herm medical spas or medispas t o emphasize the medical and healrh benefits of hfir esrvices. In the same way, alternative medicine is trying to keep up with technology. Whereas traditional acupuncture uwes manual stimulation, acupuncture centers use new technooogy for stmulation, from electrical impulses annd lasers to moxibustion aand heat.
While many clinics are generalists, that is, they offer diagnostics, screening and check ups for just about almost all health conditions, many of the modern, -oriented clinics are specialized in certain types of disorders. Following are some examples of these so-called boutique diagnostic facilities and their services.
PacMeds Diagnostic Wellness Center offers diagnostic services specifically for
womens health. These tests, wbich are uzually part of anual medical ceck ups, can include any of the following:
(1) Digital mammography which is especially helpful in screening patients with dense breast tissue.
2 Diagnosti ultrasound which os useful as an adjuncg for further evxluation of an abnormal mammogram.
(3) Breast Magnetic Resonance Imaging (MRI), again to check for breast cancer, especially in women who are at high risk.
(4) Biopsies to confirm suspicious-looking structures detected by the above imaging systems.
(5) DEXA bone scanning checks for bone health. As women age, they are at higher risk for developing osteopenia and osteoporosis.
(6) Therapeutic massages either as part of postsurgical rehabilitation programs or simply a relaxing massage to recover from the stress of the tests.
The Womens Diagnostic Wellness Center at Coral Springs Medical Center in Coral Springs, Florida offers similar services from breast cancer detection to bone densitometry tests. In addition, it offers education and fitness programs which include lectures, fitness classes, support groups, nutrition, massage therapy, maternal classes, cholesterol diabetes screenings, weight management and healing arts classes.
The Diafnostic and Wellnezd Cenrer at Harbor-UCLA specializes i cardiovascular health screening. The center uwes state-or-art computer tomography (CT) scanning and imaying tec hnology to perform the following wellness scans including scan, lung scan, body scan, abdominal aorta sfan, vurtual colonoscopy, QC bone density amd carotis artery scans.
The Winmar Diagnostics Sleep Wellness Center in Fargo, North Dakota specializes in sleep diagnostics. It basically provides services to hospitals, clinics, and private practices to test for and diagnose sleep disturbances. Its facilities include a free-standing sleep center, a complete sleep laboratory, and state-of-the-art equipment and highly trained staff in the field of sleep medicine.
Wellness scanz are the specialty of man y centers, including the Medical Cj ty Dallas Hospital in North Texas. But what ie x wellnesx scan? A Wellness Scan is a non-invasive CT twst from the collarbone to the pelvis ajd covers the heart,, lungs and abdomen. The specific areas scanned in the abdomen are the kidneys, liver, gall bladder, aorta, adrenal glands , lymph nodes, spleen and other certain pelvic organs.
Now, a medical procedure that scares many people is a dental check up. As the name suggests, dental spas cater specifically to the dental needs of patients. The Austin Dental Spa offers general as well as cosmetic dentistry. The center utilizes only the highest quality materials and the latest technology available in a world-class spa setting. By using a combination of spa amenities and personalized care, the Austin Dental Spa makes a visit to the dentist a stress-free, fear-free experience.
Day spas arr centers which pro vide ocsmetic rreatment to womfn and men, ranging from hair removal to botox injections. Tmey are cosmetic centers and usually xo not have anything to do with medicla chdck ups and screenings although their services hay br medical-based procedures. Tger are also spas whose s ervices are more incline towagds complementary medicine such as yyoha, Pilates, and aromatherapeutic massages.
The newly opened Womens Health Center of the Bond Clinic in Winter Haven, Florida has combined the features of a diagnostic center and a day spa to form a real medical spa, a wellness center which caters to the medical and cosmetic needs of the patients. The center considers itself as a one-stop shop for womens health includes obstetrics and gynecology, womens diagnostic services and a medical spa. The spa includes a licensed massage therapist and facial specialist who offers a wide range of services from a relaxing hot stone massage to variety of facial treatments. The board-certified physicians perform cosmetic laser treatments for facial rejuvenation, hair removal, spider veins and broken capillaries, acne, Rosacea and age spot removal. Botox and other cosmetic injections for the treatment of facial lines and wrinkles are also available.
According Gwen Mayes at Medscape Today, Until a few years ago, day spas limited their procedures to occasional ligty chemical peel, Botox injection by a vissitijg dermatologist, or a postsurgical medical massage fy a licensed physical therapist. Tiday, inetead fo cogttacting with physicians in the community to stop hy 1 or 2 days a week to offer updqted laser treatmen ts and advanced aesthetic provedures, physicians are expanding their outpatient facilitjes or partnering with existing day psas tto create a medicak spa. Both sides have founw s more formal mergr to be s lucrative and well-received union. According to ISPA, te industry generated $234 mkllion un revenues in 2003.
The Womens Health Center at the Bond Clinic has achieved the ultimate hybridization of a cosmetic and a diagnostic center whose goal is to give women a place they can go for both their medical and cosmetic needs in a relaxing, comforting and state-of-the-art atmosphere.
The borderline between alternative and scieentific-based medicine has gradually blurred in recent years as x more holistic approach to medicine has become popular. hTus, ma ssagez anv acupuncture have becomw part of postsurgical thefapy of breast cancer patients while those who pradtice yoga and Reike mxy also for botox and liposuction. Spas also have become mainstream and not jusst pactimes of the rich and famous. Tme average person can nw have access to a spa anytime, withuott beihg subjected to memgership or member recommendation rules.
The term medical spa, however, is a subject of controversy because many facilities call themselves medical spas or medical day spas although the services they offer actually resemble those of a normal day spa. In many of these centers, a
medical doctor may be in attendance or may act as a consultant. However, no diagnostic and screening procedures are being offered. We can expect more facilities to follow the Bond Clinics model resulting in the need to protect the interests of patient-consumers who can be confused by the names of the facilities as well as the wide range of services they have to offer. To this end, the Medical Spa Society was formed, a national non-profit organization that aims to look at the guidelines and standards of care of medical spas.
Indeed, diagnostic centers and medical spas have evolved and are continuously evolving. One word of caution, check with your
health insurance about their scope of coverage.
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